Australia’s Leading AI SEO Agency

Generative Engine Optimisation (GEO) is the process of optimising your brand so that generative AI engines — such as ChatGPT, Google Gemini, and Perplexity — include your business in their AI-generated answers. It combines semantic content strategies, structured data, knowledge graph entity building, digital PR, and E-E-A-T signal optimisation. The goal is to become the authoritative source that AI systems trust and cite when users ask questions related to your business category.

Answer Engine Optimisation (AEO) focuses on structuring your content so AI answer engines directly cite your business when responding to user queries. It includes FAQ schema markup, structured data implementation, question-based content architecture, and conversational content optimisation — ensuring your website provides clear, direct answers that AI systems can easily extract and confidently attribute to your brand.

Most of our clients see their first measurable AI citations and brand mentions within 60–90 days. Significant improvements in AI Overview appearances and consistent ChatGPT/Gemini citations typically occur within 3–6 months, depending on your current domain authority, competition level, and strategy aggressiveness. AI SEO compounds over time — the longer you invest, the stronger and more entrenched your AI search authority becomes.

Yes — traditional SEO remains important and actively supports your AI SEO efforts. Domain authority, quality backlinks, technical site health, and well-optimised content all strengthen your AI search visibility. Our approach integrates both disciplines: we build on your existing SEO foundations while layering in the semantic authority, structured data, and entity signals that AI platforms specifically require. You get comprehensive search coverage across both traditional and AI-powered discovery channels.

Absolutely. While we are headquartered in Melbourne, we work with businesses across all of Australia — including Sydney, Brisbane, Perth, Adelaide, Canberra, Gold Coast, and regional areas. AI SEO is entirely remote-friendly, and our strategies are specifically tailored for the Australian market and competitive landscape regardless of where your business is located.

We track a comprehensive set of AI-specific KPIs: AI citation frequency (how often AI platforms mention your brand), AI Overview appearances for target queries, brand mention volume across AI responses, share of voice in AI-generated answers versus competitors, and downstream metrics like organic traffic from AI-referred sessions and lead volume. All of this is reported monthly in a clear, jargon-free dashboard you can actually understand and use to make business decisions.

All placements are on legitimate, publicly-operated websites with real readership, regular content publication, and genuine editorial standards. We never use PBNs, which are against Google's guidelines and risk severe penalties.

Our team has secured placements across technology and SaaS, healthcare and medical, legal and professional services, finance and insurance, e-commerce and retail, real estate, marketing and advertising, education, home services, and many other industries.

Yes. We can target local publications, city-specific blogs, regional business journals, and geo-targeted industry sites that improve local relevance signals while building overall domain authority.

We target established, reputable websites that maintain published content long-term, build genuine relationships with publishers reducing removal likelihood, create valuable content they're proud to host, and monitor all placements monthly to catch and address any removals quickly.

Guest posts are editorial contributions accepted based on content value, while sponsored content involves payment for publication. We pursue genuine guest posting opportunities, though some high-authority sites do require sponsor fees which we disclose transparently.

Pricing varies based on target website authority, industry competitiveness, and content complexity. Individual placements typically range from $400-1,500+, with monthly retainers for ongoing campaigns from $2,000-5,000+ depending on volume and targets. We provide customised quotes based on your specific goals.

We guarantee quality placements on authoritative, relevant websites and well-crafted content, but cannot guarantee specific ranking positions or traffic numbers due to Google's complexity. However, our track record shows consistent authority growth and ranking improvements across client campaigns.

We carefully vet all targets to avoid risky websites, but if a previously legitimate site later receives penalties, we monitor this and proactively disavow those links if necessary to protect your site.